Case Studies»

MoveOn.org: "Hostage"

In late 2012, as the GOP’s Fiscal Cliff threated to raise taxes on the middle class unless further breaks were provided to millionaires and billionaires, MoveOn wanted to call out the Republican strategy for what it was–a blatant attempt to hold America’s economy hostage. So Art Not War crafted one of its darkest ads yet, challenging three GOP representatives (Eric Cantor, Gary Miller, and Bill Young) to do the right thing for all Americans, not just the 1%.