Case Studies»

House Majority PAC/Priorities USA Series

In 2018, ART NOT WAR served as the lead creative agency and production group for microtargeting persuasion campaigns with Priorities USA and House Majority PAC. These campaigns were aimed at increasing turnout amongstĀ  low propensity voters and moderate swing voters in the 2018 midterm elections. Both programs proved incredibly successful at helping flip the House for the Dems. ART NOT WAR handled all elements of casting, direction, production and digital strategy.