Case Studies»

Global Zero: The World Must Stand Together

On the eve of Barack Obama’s summit with Vladimir Putin at the 2013 G-8 Summit in Northern Ireland, wanted to send a message to President Obama to remember his words from a 2009 speech promising to “seek the peace and security of a world without nuclear weapons.” ART NOT WAR secured an incredible array of celebrity talent, and then had the honor of shooting and directing actors like Robert Deniro, Naomi Watts, Alec Baldwin, Morgan Freeman, Zoe Kravitz, John Cusack, and Whoopi Goldberg reenacting Obama’s original speech. When the video was complete, ART NOT WAR contributed seed marketing services that guided Global Zero’s video to nearly 300,000 views